Website Development

HOW TO DEVELOP A BETTER WEBSITE THAN OBAMA FOR .00001% THE COST

 

 

If you are an American, or pay attention to U.S. Politics, you have no doubt watched the US government roll out its health care program along with its health care website. Now, regardless of which side of the political aisle you find yourself, liberals and conservatives alike, agree that the website has been and continues to be, a total flop. People couldn’t log on, it took forever, information was incorrect and the list goes on and on. What boggles my mind is that that website cost almost 1 billion dollars. (Blows my mind!)

People from a broad range of industries visit this SNAP webpage, which means you could be working in any number of different industries. Whichever industry you are in, and regardless of what kind of website you are looking for, SNAP can help.

 

 6 STEPS TO DEVELOP A GREAT WEBSITE

1. Identify your company’s sales system. A website is not an end-all resource. It is a tool which should be optimized when used, in sync, with other tools. You need to identify your entire sales strategy.
2. Identify exactly how your website will function within that system. As you begin to articulate this system the objectives of the website will become more and more clear.
3. Articulate the primary objective for your website. With your company’s sales strategy in mind you will begin to clearly understand what you need your website to do.
4. Outline the entire website in a diagram. Web coders are typically technicians, not designers. They are best utilized if you hand them a PDF which displays exactly how you want your website to look and work. Typically you don’t want to ask a web coder to help you create or design the website. Use a design expert for design, a copy expert for copy and a code expert for encoding.
5. Identify the objective of each page on the site. All pages should be defined as one of three different types of pages. Squeeze/Landing Page, a Blog, or a Sales Page.
6. Develop the website in stages. The website doesn’t have to be complete when you launch but everything that launches must work! (Its too bad the US government didn’t read this before they launched the healthcare site.) As you grow, you can add to and improve your website over time.
7. Install tracking software on your website. You will need to be able to understand how people interact with your website. This information will help you improve the site over time.

 

SNAP had developed dozens of high producing websites. If you want a website that will not only  looks great, but will also work great, then SNAP is your end-all solution.

 

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